Landing Page
Designed and developed the landing page for Kandi, an AI-powered application development platform. The goal was to create a modern, scalable, and conversion-focused interface that communicates Kandi’s value, showcases product features, and drives signups.
Breaking down the project
The Kandi landing page was designed as a conversion-focused experience, aimed at turning visitors into engaged users. The project emphasized clarity, visual hierarchy, and persuasive design to highlight Kandi’s value proposition.
Kandi needed a landing page that could effectively communicate its purpose to developers while keeping the focus on action. The challenge was to avoid overwhelming users with too much technical detail upfront, build trust instantly, and guide them toward discovering Kits and starting projects. Additionally, the design had to balance clarity with depth, ensuring it worked equally well for new visitors and experienced developers.
The solution was to design a landing page that balances clarity, trust, and conversion. The hero section was crafted with a simple yet impactful headline, a prominent search bar, and a clear call-to-action that immediately directs users toward starting their application journey. Instead of overwhelming visitors with technical jargon, the content flow highlights benefits such as faster development and the ability to build projects with ready-to-use Kits.
The redesigned Kandi landing page delivered measurable improvements in clarity, engagement, and conversion. Users were able to quickly understand the platform’s purpose and navigate toward relevant Kits without friction. The structured flow reduced cognitive overload, while strategically placed CTAs increased sign-ups and project initiations.
